Rare find!
"Joud" (جود) translates to "Generosity" in Darija, and this handwoven wool runner truly embodies the warmth and hospitality for which Moroccan culture is known. In traditional Moroccan homes, handwoven runners like this one are laid out in living areas or doorways, creating a clean, inviting space for guests to sit and enjoy the warmth of a shared meal or tea. The vibrant red color in this runner echoes the inviting atmosphere, while its soft wool texture provides a comforting space to relax.
Historically, such rugs were designed not just for their beauty, but also to create a sacred space during gatherings. In more modern settings, this runner takes on new life as a contemporary interior design piece. Its narrow shape makes it an ideal choice for accentuating hallways or long spaces, while still maintaining an organic feel that connects old-world craftsmanship with modern aesthetics.
This runner is vintage, crafted from 100% handwoven wool from Berber artisans in the Atlas Mountains. It features a faded red color, from the natural aging process, which adds character to the piece and enhances its handmade appeal. The runner shows slight signs of wear, but this only adds to its unique, authentic charm.
Please Note: Sizes are approximate and may vary slightly due to the handmade nature of the runner.
Size: 3.1 x 8.7 ft | 37.5 x 104.5 in | 95 x 265 cm
Materials: 100% Handwoven Wool and plant-based dyes sourced from the region where it was woven.
